Only do good Chinese gojiberry-ningxia Zaokang gojiberry Company's growth path

05-08-2022

“Zaokang goji berries, native to Zhongning, only good Chinese goji berries are made” is a striking slogan on a large billboard near the G6 Beijing–Lhasa Expressway of Zhongning

zhongning goji


Open the official website of Ningxia Zaokang gojiberry Co. , Ltd. , “Only do Chinese good gojiberry” seven red characters also attract attention.


“Quality makes the brand, technology makes the future. Zaokang Goji has always adhered to the concept of 'only do good Chinese goji berries' . Starting from the base's planting source, we must strictly control the quality. Giving every consumer a safe and assured conscience goji berries is Zaokang's eternal commitment and eternal theme of Zaokang's development!” said the company's chairman, Zhu Yanhua, explaining the company's development philosophy.


Take the good faith as the foundation, walks the entrepreneurial road


The World Goji Berry out of Ningxia, Zhongning goji berry a world.

red dates


The unique resource superiority contains the infinite business opportunity, the profound cultural inside story is arousing many people's start-up dream.


Zhu Yanhua is a native of zhongning. After graduating from the Ningxia University in 1995, he gave up the chance to work in a state-owned enterprise and went to Shanghai to start an entrepreneurial career.


On the Shanghai market in 1995, Goji berries were sold only as medicinal herbs in pharmacies. The older sister with sales experience brought his hometown medlar into Shanghai, open the Shanghai market. After inspection, the sister and brother will lock eyes on a variety of trading markets.

Sea buckthorn puree


Facing a pair of suspicious and distrustful eyes, he took out the goji berries in his backpack, “I am from zhongning, Ningxia, and only sell authentic Zhongning goji berries,” he said repeatedly, and his sincere attitude finally won over some merchants, who were initially worried that they would not be able to sell them, did not expect the Chinese gojiberry in the middle-aged group of sales unexpectedly good, merchants began to add quantity. The brother and sister finally got a foothold in Shanghai. After several years of hard work, his business has grown and he has become a leading figure in sales of Ningxia Wolfberry in Shanghai.


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