What benefits has the development of wolfberry industry brought to Ningxia?
What benefits has the development of wolfberry industry brought to Ningxia?
The reason why Ningxia wolfberry has been widely recognized as one of the best foods for health preservation and immunity enhancement comes from the development of scientific research force of Ningxia wolfberry industry in addition to its own nutritional value and origin advantages. At present, Ningxia has established China Lycium barbarum Research Institute and 5 national R & D platforms, 2 national Lycium barbarum germplasm resources banks and 1 Ningxia Lycium barbarum provenance protection base. It can be said that Ningxia's deep processing technology for wolfberry is in an advantageous position in China. The production capacity of wolfberry pulp has reached more than 20,000 tons, and the conversion rate of wolfberry fresh fruit processing has reached 28%.
At present, Ningxia wolfberry industry
Just as you can think of Shanxi when you mention vinegar, wolfberry is the first characteristic product that outsiders think of when they mention Ningxia, and this red business card gradually blows up a whirlwind overseas. According to the data released by Yinchuan Customs, Ningxia exported 210 million yuan of wolfberry in 2022, ranking first in terms of export volume and export value. At the same time, Ningxia gradually changed the orientation that wolfberry can only be soaked in water and soup. Deep-processed products such as wolfberry pulp have become the favorite things of consumers in more than 20 countries and regions such as the United States, European Union, Southeast Asia and Russia.
As far as I know, wolfberry puree is favored by young people because of zero addition and better absorption of liquid small molecules, and it is also a "popular product" sought after by young people. More than 20 kinds of products, such as wolfberry wine, wolfberry soft candy, wolfberry mask and wolfberry lipstick, have become market favorites, which makes Ningxia's "wolfberry +" industrial chain continuously extended.
